Lamborghini Urus – What Makes It the World’s First Super SUV

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Most of us know that Lamborghini is one of the best manufacturers of supercars in the world. Their models are often used for racing purposes although people use them for luxury drives during a casual outing. But when the Lamborghini Urus was announced in 2017, people had mixed reactions until they saw the car unveiled in the same year at Saint Agata Bolognese.

As soon as it started selling to its first customers in 2018, people got very curious about this SUV and many couldn’t wait to get their hands on it. But what makes Urus the world’s first super SUV? There are many reasons for this and we will go through them here.

The Brand Name – Lamborghini

We all know that Lamborghini is a big name that has built its reputation around the production of luxury super sport vehicles. According to the reviews of the car, they have maintained their reputation by producing a super sports car in an SUV. Many people buy this vehicle to enjoy two things: a sports utility vehicle and the brand name Lamborghini.


Apart from accelerating from 0-100 kph in just 3.6 seconds, this SUV has a lot in store for the owner. To understand this in a better way, one has to go through all of the features of the car.

  • The appearance – When people are buying or hiring an exotic vehicle, they first look at the appearance. The Lamborghini Urus has a striking body shape as well as colors. According to this website that offers exotic car rental, most of these Italian-made SUVs come in a vibrant yellow color, which makes it stand out among other vehicles on the road.
  • The engine specs – Although the SUV does not use the signature V10 engines used by the automaker, it comes with a twin-turbo V8, which is capable of producing a whole 640 hp. According to many people, this horsepower combined with a top speed of 305 kph is more than enough power for an SUV that targets families that are looking for a luxurious vehicle with a superior name.
  • The interior layout – When looking at the interior of Urus, two things come to mind: the cabin space and the luxury. This vehicle is one of the most luxurious with signature leather seats that are branded with the Lambo logo. Likewise, the roof, door panels, and floor are finished with high-quality leather, carbon fiber polymer, and other materials.
  • The technology – Urus is not short of signature technology by Lamborghini automakers. It comes with different driving modes like sport, neve (snow), and sabbia (sand). The cockpit is loaded with the latest technology from Lamborghini to give drivers the best driving experience. The music system is also out of this world to keep the passengers entertained at all times.


Overall, this vehicle is one of the best super SUVs in the world. It competes with the like of Range Rover Sport and Porsche Cayenne among others. However, Urus has all the reason to retain the title of the best of them all. Now you know why.

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