In many business sectors, the role of the distributor, wholesaler or supplier is key to business activity.
Wholesale suppliers acquire greater importance in the business sectors in which the raw material is food since much of this type of merchandise is fresh and perishable.
To avoid unnecessary wastage, it is essential to choose the right wholesaler for your business. The right supplier will make sure you get the products you need and help manage purchase costs well.
So, here are some tips and basic pointers to choose a food wholesaler of organic fruits and vegetables, and other raw food items for your restaurant or commercial kitchen.
As in any business relationship, and more so in this case, trust and common sense is a primary requirement when choosing a supply company for the raw materials for your kitchen. A quick online search can help you to better understand the characteristics, working methods, rates, and other aspects of a food wholesaler and distributor. You can then decide is they are a likely candidate for collaboration.
First, consider the volume of the product that the supplier has in its production or manufacturing chain. Is it their main product or simply an additional food product? For example, if your main need is organic juice concentrate, is that their main business or simply an extra product line? After determining this, you will be able to set better prices and conditions for the collaboration.
- Selection Process
Decide how you are going to organize the selection process. If you need more than one product from the same food category, are you going to purchase everything from the same company? Or do you need a separate supplier? For example, can you get organic juice concentrate from the same supplier as your other organic fruit and vegetables? Or do you need to find dedicated organic juice concentrate suppliers to get the volume you need? Is it a product whose price or available quantity fluctuates by season and will you need several suppliers of the same product?
Once you have organized the critical information, you will have to make a classification of the possible candidates: size, negotiating power, additional services, location, breadth and depth of the product range, reputation, etc.
- Distribution Channels
When you have possible candidates and price offers, you need to consider the possibility of collaborating with one or more wholesalers or distributors. You must also think about what the distribution channel is like. Is it long or short? Depending on the size of the channel, there is the possibility that the supplier also supplies your competitors.
In the case of distribution and delivery services of fruits, vegetables and other perishable food items, the product range, proximity and speed of service are key aspects.
Make sure you choose wisely and monitor the quality and speed of service provided by the wholesaler. Do not underestimate how important your suppliers are to help you grow your business. An excellent reputation is everything in the food sector – so choose your organic fruit and vegetable supplier as you would a new business partner.
Hemant Kumar is a project manager at Tridindia with more than nine years of commendable experience in writing about LMS, translation, and IT. His unmatched talent and passion for digital marketing gave him the opportunity to work as a multi-tasking project manager at TridIndia’s sister company, Link Building Corp. Today, he contributes to the world by imparting knowledge on SEO, link building and internet marketing etc., that helps business owners grow their online business.